WooCommerce is one of the most popular e-commerce plugins for WordPress. It allows you to run an online store in a simple and effective way. One key aspect of customizing WooCommerce is the ability to add prefixes and suffixes to prices, SKUs (product identification numbers), and other store elements.

What Are Prefixes and Suffixes?

• Prefix is a string or text added before a value (e.g., before a price or SKU).
• Suffix is a string or text added after a value.

These modifications let you customize how data is presented in your store, improving clarity and enhancing the shopping experience for your customers.

Examples:

• Prefix for prices: Adding “From” before the amount – From $99.
• Suffix for prices: Adding “incl. VAT” after the amount – $99 incl. VAT.
• Prefix for SKUs: Adding “SKU-” – SKU-12345.
• Suffix for SKUs: Adding “-US” – 12345-US.

How to Add Prefixes and Suffixes in WooCommerce?

Adding Prefixes and Suffixes to Prices

To add text before or after prices in WooCommerce, you can use the following snippet in your theme’s functions.php file.

Example Code for Prefix and Suffix in Prices:

Once you add this code to your functions.php file, the prices in your store will display with the additional elements.

Adding Prefixes and Suffixes to SKUs

This solution will update your SKUs with the specified prefixes and suffixes.

When to Use Prefixes and Suffixes?

Adding prefixes or suffixes can be particularly useful in the following scenarios:

1. Enhancing clarity: Customers can easily understand whether a price includes taxes or if it’s the starting price.
2. Branding: Add your brand name to SKUs to boost product recognition.
3. Shipping information: Include a note such as “+ shipping” after prices.
4. Market segmentation: Adjust content based on the sales region, e.g., by adding “-EU” or “-US” to SKUs.

Plugins That Can Help

If you don’t want to edit the code, WooCommerce offers several plugins that allow you to add prefixes and suffixes:

• WooCommerce Custom Price Labels – Add text to prices.
• Advanced SKU Generator – Automatically generate SKUs with prefixes and suffixes.

Conclusion

Adding prefixes and suffixes in WooCommerce is a simple way to improve your store’s aesthetics and functionality. Whether you want to enhance clarity or introduce branding elements, the customization possibilities are nearly endless.

Try these changes in your store and see how they can improve the customer experience! If you have questions, feel free to share them in the comments below.